Yes, You Should Dumb It Down

UPS has over 94,000 delivery vehicles, 282 airplanes (the 8th largest fleet in the world) and over 425,000 employees across the globe. Over the years they have developed one of the most sophisticated hand held devices ever devised. There are well …

Burgers, Fries and Shakes

The Diner in my somewhat sleepy town is painfully empty. It is as painfully empty as most any store or restaurant you walk by these days. No doubt this change causes incredible stress to the owner of each business leaving them way too much time to…

Panhandler Marketing Strategy

Panhandlers. Beggars. People who spend their days asking the age old question “Brother, can you spare a dime?” Every big (and some small) city has them and their approach is always the same… “Excuse the interruption. I lost my job, have no place…

The Simplicity Of A Light Switch

Virtually every network we have, the water network, the telephone network and the electric power network has enormously complex components that are hidden from consumers. Consumers have rather simple devices that access these enormously complex ne…

The Man In The Glass

When you get what you want in your struggles for selfAnd the world makes you king for a day,Just go to a mirror and look at yourselfAnd see what that man has to say. For it isn’t your father or mother or wifeWhose judgment upon you must pass,The f…

Life Is Too Short To Be A Boring Company

Spotted this on the blog of Dustin Curtis and thought it was a great find. Despite Groupon getting clobbered in the public markets, the sentiment and approach to how they think about their business and the purpose they want it to serve is terrific…

Innovating Around Your Customer Waiting Time?

I just finished re-reading Tom Kelley’s excellent book: “Ten Faces of Innovation.” It remains one of my favorite business reads. There is a section towards the end of the book that focuses on “the subject of waiting – an unavoidable element in mos…